Anisha Misra - a young, dynamic local fashion designer - launched her first high-end collection labelled 'Antiquity Revived' in 2016. Made for the charismatic, confident woman, each piece within the collection offered a timeless vintage style re-interpreted for the modern age.
Activities
TPRC was responsible for complete PR, creatives, content and event management. This included designing and developing the designer’s website, look-book, branding, production, venue booking, overall event management and press launch.
Result
A spectacular launch with a full-house in terms of guests and media as well as positive feedback on the overall event. Media coverage secured included Tier-1 magazine cover pages, double to quadruple page spreads and features in key dailies, magazines and online publications.